Orange continues to promote its all-in-one super app, Max it, as the central platform for services including airtime and internet top-ups, money transfers, bill payments, and entertainment content. The company is actively encouraging customers to use the app for a variety of services, with a previous promotion offering 100% free access to local news content via the “Orange Mobile News” feature on the Max it app (a promotion that ran from May to June 2025). The phrase “your favourite newspaper are just clicks away on max it” is part of Orange’s ongoing marketing to promote the digital availability of local…
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